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Differences in awareness regarding job hunting and recruitment between Japan and overseas

There are many things I felt when I came to Vietnam from Japan, but there are many opportunities to feel differences in the way of working. One of them is the concept of changing jobs.

In Japan, there is a concept of lifetime employment, and it is not unusual for a job seeker to continue working for one company until retirement. In contrast, in American culture, changing jobs is common, and the average number of job changes is more than double that of Japan, which is a surprisingly different attitude.

In Vietnam, as in the U.S., changing jobs is a common practice, with the culture of changing jobs taking root as a matter of course.

Recruitment marketing is widespread in Japan due to difficulties in attracting job seekers

In modern Japan, the declining birthrate and aging population have become very serious social issues, so many Japanese companies that have focused on recruiting university graduates in bulk are having a hard time securing workers, and in recent years Recruitment marketing, which involves creating recruitment websites exclusively for job seekers and disseminating various content in order to appeal to a large number of human resources, is becoming more active.

In Vietnam, on the other hand, the average age of the workforce is young and competition among job seekers is fierce, making it a buyer's market.

Recruitment marketing is a similar concept to B2B marketing

I believe that recruitment marketing here can be thought of in the same way as "B2B marketing."

This is because finding a job is an opportunity for job seekers to make important choices in their lives, and even though changing jobs is common, people don't change jobs every day, so they need to think carefully and rationally. This means that when conducting recruitment marketing, you need to provide more information to job seekers. When you think about it that way, it is understandable that there is a need to proactively disseminate information through an independent recruitment site like Japan does.

About SNS Recruitment

Independent recruitment websites are already common as a recruitment strategy for Japanese companies today, and it can be said that each company is at the stage of searching for new strategies.

I have recently been paying attention to "SNS recruiting.

"Linkedin" is popular as a business SNS in the United States and Vietnam, and is also used for job hunting and recruitment, but it is not so common in Japan, where X (twitter), Instagram, and Tiktok are widely used. In SNS recruitment, recruitment activities will be carried out through these services.

What is the difference between using SNS and recruiting sites?
I think this is due to the casual nature of information dissemination.

To digress, the objective of conventional marketing has been to deliver "completed services and products" to the target , but in current marketing, many methods are used to create added value by "providing the process and concept of how the product is made.

For example, “NIKE” is a manufacturer that sells shoes, but its advertisements often emphasize the wonders of sports, but do not talk much about the performance of the shoes themselves. In other words, it can be said that the goal is to encourage purchasers to identify with the brand's values, rather than the shoes themselves.

How about applying the above ideas to recruitment?

If a company's salary level is among the highest in the industry, simply posting job advertisements will likely attract many applicants. However, the reality is that it is difficult for all companies to offer top-level salaries. Therefore, companies can differentiate themselves from other companies by disclosing their unique opinions and values, such as “why we exist” and “why we conduct recruitment activities”.

This kind of method is compatible with SNS. The website is published as a completed product, and from the job seeker's point of view, the truth is, “There is no way it says anything bad about it, and I don't think it's true.” However, with SNS, you can see the thoughts and company culture of the human resources department in a more casual way.

It is often expressed as a marketing strategy for websites that "only posting good things will not move the target's heart." What is meant here is to convey "thoughts and values" other than "good things.

I also believe that verbalizing such thoughts and values will lead to the development of a corporate culture.

In the America and Vietnam, SNS recruiting using “Linkedin" is already in place, but it is only used as a contact tool, and I feel that there are still few companies that are using it strategically. At the same time, I believe that in the future, job seekers will be looking not only for "conditions" such as salary and number of holidays, but also for "values" communicated through SNS and other means.

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https://www.irasutoya.com/2013/12/blog-post_6895.html
https://www.irasutoya.com/2019/03/blog-post_6.html

Conflict is an inevitable part of any workplace. Differences in opinions, communication styles, and work habits can lead to disputes between colleagues. However, how these conflicts are handled can make a significant impact on the overall work environment and employee morale. In this blog, we will explore effective conflict resolution strategies that can help foster a harmonious workplace.

Understanding workplace conflicts

Before diving into resolution strategies, it's essential to understand the various types of workplace conflicts:

• Interpersonal conflicts: These occur between individuals and are often based on personal differences, misunderstandings, or disagreements.
• Task-related conflicts: Stem from differences in work priorities, responsibilities, or project goals.
• Structural conflicts: Arise due to organizational issues, such as resource allocation, roles, or policies.
• Value-based conflicts: Involve differences in core values, beliefs, or ethics.

The impact of unresolved conflict

Unresolved conflicts can harm the workplace, such as decreased productivity, increased stress, and a toxic work environment. Therefore, it's crucial to address conflicts constructively.

Common Conflict resolution strategies

• Open communication: Encourage people to express their concerns openly and honestly. Actively listen to their perspectives and try to understand their point of view.
• Listen actively: Allow each party an opportunity to express their thoughts and feelings. Ensure they feel heard and understood.
• Identify the issue: Clearly define the problem, considering the root causes and the individuals involved.
• Negotiation: Find common ground and work towards a compromise that satisfies both parties. This can involve discussing and adjusting expectations or solutions.
• Mediation: Consider involving a neutral third party, such as a supervisor or HR representative, to mediate the dispute and facilitate a resolution.
• Collaboration: Encourage employees to work together to find mutually beneficial solutions to the conflict. This approach can build stronger relationships among team members.
• Analyze and brainstorm: Encourage the involved parties to analyze the conflict, consider alternative solutions, and brainstorm ideas for resolution.
• Choose a solution: Collaboratively select the most suitable solution, considering the needs and preferences of both parties.
• Implement the solution: Put the chosen resolution into action and monitor its effectiveness.
• Follow-up: After a resolution has been implemented, follow up with the parties involved to ensure that the conflict is truly resolved and that there are no lingering issues.

Conflict is a natural part of any workplace, but it doesn't have to be disruptive or harmful. By understanding the types of conflicts that can arise and using effective conflict resolution strategies, organizations can create a more harmonious work environment. When conflicts are addressed and resolved constructively, employees can focus on their tasks and collaborate more effectively, ultimately leading to a more productive and happier workplace.

   I am here to talk about how to handle work in high-pressure situations. Now, I reckon we've all found ourselves in a tight spot at work from time to time, where the pressure's higher than a cow jumping over the moon. But fear not, because I'm here to share some tips on how to keep your cool and handle those high-pressure situations like a pro.

   Nowadays, every single one of us is being forced to stay in a situation that we’re always being too busy to prioritize our health and fitness as much as we used to do in the past. Because of that, our health conditions are becoming worse and our life is getting shorter and shorter day by day. And I think it isn’t the result we expected. So, what should we do now to prevent it from continuing to occur? I believe that one of the things we need to do is have to change our eating habits immediately. Actually, the one I want to mention here is that we should have a balanced diet.